Warwick Levy, who runs Lonely Kids Club, says AI may have been used to scrape his entire website and replicate designs
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After 15 years running a small business making T-shirts, Warwick Levy says it was “brutal” when he first discovered an identical design for sale on Temu.
It turned out there was an overwhelming amount of T-shirts identical to his own for sale on the Chinese e-commerce marketplace. Between 2025 and earlier this year, Levy, 37, found thousands of rip-offs.